Privacy Policy

This Privacy Policy explains how Evelie collects, uses and protects your personal information when you visit evelie.co.uk, book an appointment, or interact with Evelie.

If you have any questions about this policy or about how we handle your data, please contact us at [email protected].

Who We Are

Evelie Limited (trading as Evelie) is the data controller responsible for your personal information.

Registered office:
31 Chippenham Mews
London, W9 2AN

Company number: 11992548

What Personal Information We Collect

We collect personal information that you provide to us when you interact with Evelie, including when you:

• book a bridal appointment
• contact us by email, phone or website form
• purchase a product or service
• interact with our website

This may include:

• name
• email address
• phone number
• wedding date
• appointment details
• product preferences
• purchase information
• appointment notes

We may also collect limited technical information when you browse our website, including:

• pages visited
• time spent on pages
• device and browser information
• anonymised analytics data

This information helps us understand how visitors use the website and allows us to improve the website experience.

During bridal appointments, Evelie may take notes relating to your appointment in order to record your dress preferences, sizing information, styling feedback, or details relevant to your order or alterations. These notes are used solely to provide a better service and to assist with any future appointments or purchases.

How We Collect Your Data

We collect personal data in the following ways:

• when you complete a booking form
• when you contact us by email or phone
• when you purchase a product or service
• when you interact with our website

We only collect information that is relevant to providing our services to you.

If you contact Evelie through social media platforms such as Instagram or Facebook, we may collect the information you choose to share in those messages in order to respond to your enquiry or provide assistance. Evelie does not control how these platforms process your data, and we recommend reviewing the privacy policies of the relevant platform.

How We Use Your Personal Data

Evelie uses your personal data in order to:

• manage bridal appointments
• communicate with you about your appointment or order
• provide customer service
• process purchases and payments
• provide product recommendations where relevant
• improve the performance and functionality of our website
• prevent fraud and protect the security of our services

We may contact you by email, phone or text message where necessary to provide these services.

We will only send marketing communications if you have given permission to receive them.

Evelie may communicate with you using email, phone, SMS, WhatsApp or social media messaging where you have contacted us through those channels or asked us to do so. These communications may include appointment confirmations, appointment reminders, product information, or responses to enquiries. By contacting Evelie through these channels, you acknowledge that Evelie may respond using the same communication method.

Legal Basis for Processing

Under UK GDPR, Evelie processes your personal data under the following lawful bases:

Contract
Where processing is necessary to provide services you have requested, such as booking appointments or purchasing products.

Legitimate Interests
Where processing is necessary to operate our business effectively, including improving our services and preventing fraud.

Consent
Where you have given clear permission for us to process your personal data for specific purposes, such as receiving marketing communications.

Legal Obligation
Where we must process personal data to comply with legal or regulatory requirements.

Sharing Your Personal Information

Evelie does not sell your personal information.

We may share limited information with trusted third-party service providers where necessary to provide our services. These may include:

• payment processors
• appointment booking platforms
• seamstresses or alteration providers
• couriers or delivery services
• website hosting and analytics providers

These companies are only given the information necessary to perform their services and are required to protect your data.

Data Retention

We keep personal information only for as long as necessary.

• Appointment enquiries may be stored for up to 6 months.
• Customer information relating to purchases may be stored longer where required for accounting, legal or regulatory purposes.

We may retain certain information where necessary to resolve disputes, prevent fraud, or comply with legal obligations.

Your Rights

Under the UK General Data Protection Regulation (UK GDPR), you have the following rights:

• the right to be informed about how your data is used
• the right to access the personal data we hold about you
• the right to correct inaccurate or incomplete information
• the right to request deletion of your personal data in certain circumstances
• the right to restrict or object to certain types of processing
• the right to withdraw consent where processing is based on consent
• the right to data portability
• the right to lodge a complaint with the Information Commissioner’s Office (ICO)

If you wish to exercise any of these rights, please contact [email protected].

Cookies and Website Analytics

Our website may use cookies and analytics tools to understand how visitors use the website and to improve the user experience.

These tools collect anonymised information such as page views, browsing patterns and device information.

You can adjust your browser settings to refuse cookies if you prefer.

Security

Evelie takes appropriate technical and organisational measures to protect your personal information from unauthorised access, misuse, loss or disclosure.

However, the transmission of information via the internet is not completely secure, and we cannot guarantee the security of data transmitted to our website.

Evelie staff may access personal information only where necessary to provide services, manage appointments, process purchases or carry out business operations.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our services or legal requirements.

Any updates will be published on this page.